The Purpose of Supplements

Health - The American Medical Association has released research showing that there is no guarantee that an individual will get all the necessary nutrients (vitamins & minerals) from the food we eat. Therefore, most health professionals consider the use of a daily multivitamin and mineral formula an appropriate nutritional safety measure for those attempting to identify and consume an optimal diet.



Altering Body Composition (Low-Calorie Nutrition) - It is virtually impossible to get all the nutrients the body needs from the amount of food calories recommended for continuous body-fat loss. Without the proper nutrients, the working, changing muscles may become undernourished, causing the body to shed the muscle it cannot feed. Any time there is an increase in activity, there is an increase in nutrient usage. By supplying these nutrients without additional calories (through the use of supplements) the attempt is made to satisfy all nutrient needs for repair and growth without exceeding the amount of calories needed to sustain the deficit necessary for fat loss. Also, certain compounds may assist in appetite control.



To Increase Performance and Metabolic Rate – Specific nutrients and nutrient combinations have the ability to improve exercise performance and energy expenditure in a 24-hour period. Improved performance, without the addition of calories, can also enhance fat-loss and muscle gain goals. More energized workouts burn more calories, subsequently contributing to a longer “after-burn” (i.e. more calories burned post-exercise while in recovery).

BOTTOM LINE – Due to personal preferences for certain food groups, or other such factors, these amounts of nutrients and compounds may not be available from foods normally ingested in the ratios and forms needed to obtain the desired response. The objective of enhancing food intake with supplements is to supply the body with adequate, if not optimum, doses of select compounds that have the potential to enhance performance, suppress appetite, reduce body fat, increase muscle gain, and improve overall health.

The Apex Difference: Why their supplements are a step above the rest…
There are few dietary supplements that live up to their claims related to health, fitness and performance. Incorporated properly, these nutritional aids are an easy, effective, and economical way to improve health by potentially staving off chronic disease and enhancing the results attained through exercise and the proper intake of food. When determining a client’s individual supplementation needs, we use Apex Fitness Systems programs to assess individual information and goals through properly screening participants to provide safe, conservative, and economical recommendations for nutritionally enhancing food intake to improve the desired outcome. The following points outline why Apex Fitness Group is a reliable institution to acquire dietary-supplement information and products.

1) Apex does not just sell products, they offer a complete, carefully structured strategy. Apex has designed it’s formulas with synergy and individuality. For example, a variety of multi-vitamin and mineral formulas have been designed to compliment specific eating habits (high carbohydrate, high protein, balanced) with the correct balance of macronutrients that fuel the individual best. By combining one’s preferred food intake with the appropriate multivitamin and mineral formula, nutrient intake levels can remain in a safe and optimal range. Using formulas that compliment each other prevents the possibility of excessive intakes common with random supplement use.

2) Apex supplements are produced by a registered pharmaceutical manufacturer to ensure purity, potency and reproducibility. The protocol includes 26 separate tests from raw materials to finished products. These tests serve as a validation for the consumer that the products in their hands contain the stated ingredients, are free of contaminants or impurities and that each batch of an individual product is identical.

3) Apex products incorporate unique, proprietary delivery systems to ensure effectiveness. By employing a pharmaceutical manufacturer, Apex is able to utilize their technology to ensure that the ingested nutrients reach the appropriate part of the body at the right time and in the proper amounts necessary to optimize the intended benefits.

4) Apex raises the bar for the industry. Apex has an ongoing commitment to finance research in the area of dietary supplements using third-party testing sites and funding university clinical trials.

5) Apex provides unequaled consumer education and information. We can provide you with an abundance of information about Apex’s product testing, product validation, evidence to support dosage, peer-review research and more. Just ask us or feel free to visit www.apexfitness.com for further information.

Sonora Sports and Fitness Center carries a wide variety of Apex supplements and other health products. We can help you figure out which nutrients and compounds you are lacking and in what amounts. Our goal is to provide members with the proper tools for success plus the education on how to use the tools properly, safely, and effectively. Meet with a trainer and fill out a short questionnaire to find out which supplements are right for you.